For many patients,
the Internet is their first stop for information
on medical conditions and treatment options. A 1992
Pew Research Center Report indicates that 81%
of U.S. patients who look for health information
online begin their research at a search engine.
This makes search engines and the results they list
a crucial component of the decision-making process
for millions of patients with regards to medical
condition and drug treatment options
FirstRanked is an online healthcare
marketing agency specializing in unique strategies
for promoting direct-to-consumer pharmaceutical
products online. FirstRanked provides specialized
online advertising strategies that place your pharmaceutical
product at the top of search engine result pages
for queries related to your product and its associated
disease-states.. For the prescription drug industry,
search engine marketing provides a unique and powerful
opportunity to influence patient behavior at multiple
points in the decision-making process:
- Patient searches for undiagnosed
symptoms
- Patient searches for disease-state
information
- Patients researching alternative/non-allopathic
therapies
- Patients searching for a competitor's
pharmaceutical product
For more information on FirstRanked's
search engine marketing services please complete
an information
request form to receive detailed information
on current service offerings and rates. |
